FUJIFILM instax

Founded 1934 · 27 cameras

FUJIFILM instax

Founded 1934 · 27 cameras in the archive

Fujifilm entered the instant photography market in 1998 with the Instax system. After Polaroid ceased film production in 2008, Instax became the dominant instant film platform. The brand now offers Mini, Wide, and Square formats.

Series

Instax Mini
1998–present · 22 cameras
Fujifilm's credit-card-sized instant film system, launched in 1998 with the Mini 10. After slow early years, Instax Mini exploded in popularity in the 2010s. The lineup now spans simple analog cameras, retro-styled models, and digital hybrids.
Instax Wide
1999–present · 7 cameras
Landscape-format instant cameras producing prints based on the golden ratio. A smaller lineup than Mini, but favored for group photos and events.
Instax Square
2017–present · 7 cameras
Square-format Instax cameras launched in 2017. Bridges the Mini and Wide formats, echoing the classic Polaroid square aesthetic. Includes both digital hybrids and fully analog models.